Category: False Declines
Read and learn about false declines and reducing friction at the point of purchase with the following articles and posts by Ekata, a Mastercard company.
Guest Post | Vesta
False declines and false positives are costing you revenue
Explore the impact of false declines in ecommerce and learn how to balance fraud prevention with legitimate transactions in this great article by Vesta.
Case Study: Reduced False Declines and Increased Monthly Revenue Through Ekata Risk Scores
While the approach to capturing fraud and false declines varies from company to company and from industry to industry, one thing is certain: implementing an end-to-end identity verification solution into your risk assessment model is essential (to reduce ecommerce risk). In this case study, Ekata performed a historical analysis on previous transactions accepted and declined […]
Reducing False Declines, Part III: Taking Steps to Tackle Fraud
Identifying good customers in rejected transactions is half the battle, they say. Basic risk assessment rules typically place customers into two groups – good (thumbs up) and bad (thumbs down). Layering machine learning risk assessment intelligence into a fraud platform can tell you more about the good customers that you are leaving behind. But how […]
Reducing False Declines, Part II: Capturing Fraudulant Transactions Isn't Enough
“Fraud detection solutions need not only to prevent fraud, but also need to deliver a superior experience to the end-consumer.” That was the takeaway in the discussion about striking a balance between fraud and customer experience. But how do you optimize risk models? Existing models tend to take on typical customer information such as name, […]
Reducing False Declines, Part I: Happy Customers or Fraudsters?
The new normal enforced by COVID-19 has driven consumers to spend more time online to fulfill their everyday needs. Whether it is out of boredom to compensate for the stay-at-home mandates or out of necessity, consumers are relying heavily on purchases made online. This influx of activity has not gone unnoticed by fraudsters. It is […]
Online Payments Ecosystem and the Challenges It Faces
When Amazon announced the creation of Amazon Prime in 2005, it was the turning point in a new era of consumer expectations and the online payments ecosystem. Customers could get nearly anything they wanted with one click, within two days. Online commerce companies around the world joined the arms race to provide the most seamless […]