Transaction risk optimization with Transaction risk API - Ekata, a Mastercard Company

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Transaction Risk API

Maximize Approval Rates, Improve Transaction Security and Fight Payment Fraud

Transaction Risk API provides payment operations teams critical insights into client-provided identity information to reduce friction and improve customer experience while keeping fraud at bay.

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How it Works

Provide transaction details (of up to 26 inputs) and receive critical insights around individual and combinations of data points to help you confidently assess the risk of a single transaction.

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Network Signals

Leverage seven proprietary signals around primary and secondary emails (email first seen) and addresses (address first seen), as well as the location address (IP last seen), phone (phone last seen), and combination of phone and IP provided (phone IP last seen) to improve accuracy of your fraud models.

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Validity Checks for Payment Details

Evaluate the authenticity of billing and shipping details such as email, phone, address provided by the customer.

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Enriched Phone Metadata

Gain insight into the line type of the phone number, which can often be a strong indicator of fraud.

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IP Distance from Address Calculations

Gauge the distance between your customer’s IP and their provided addresses.

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Risk Flags and Scores

Leverage model-derived signals such as Identity Risk Score (otherwise known as Transaction Risk Score), Identity Network Score, and IP Risk flag, in your risk models to predict the riskiness of a customer.

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Match Statuses to Name

Confirm that the email(s), phone(s), and addresses provided in the transaction are associated with the customer name.

Transaction Risk API Solves For

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Reducing False Declines

Every online transaction must pass through several gateways before it is approved, with filters at each step configured to spot the indicators of fraud. If you are able to catch fraud early on, you will not only reduce the number of fraudulent transactions through the workflow but you will also minimize the number of good transactions to be falsely declined.

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Preventing Fraudulent Transactions

By catching fraud in the purchase process, you can save your business the cost of the lost transaction as well as reduce chargebacks and the associated fees.

Key Benefits

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Utilize Top Predictability Data

Predict fraud quickly at enterprise-level volumes through signals provided by the Ekata Identity Engine.

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Increase Approval Rates

Rapidly increase revenue by automating the acceptance of low-risk orders to boost overall approval rates from good customers.

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Stop Fraud Early

Reduce downstream costs by pinpointing risky transactions early in the approval workflow.

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Optimize Digital Customer Experience

Provide a fast and trusted experience to increase your customer base, improve retention, boost customer lifetime value and sales.

Consumers Want Speed and Security

Resources: eBook

Friction – Friend or Foe? How to Balance Fraud Prevention with Customer Experience

With cybercrime expected to cost US$10.5 trillion globally by 2025, implementing friction to protect your business from fraud, chargebacks, and other revenue-killing activities is vital. In this eBook, Ekata examines digital purchasing friction from the merchant and customer perspectives to learn how each understands and defines friction and explore how merchants can reduce friction strategically, balancing fraud prevention and customer experience.

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Secure Transactions with Transaction Risk API

Resources: eBook

Gartner Market Guide for Identity Proofing and Affirmation Report

High-risk, remote digital interactions are now taking place more than ever before; from opening new accounts, to accessing bank accounts, and more. Data-centric affirmation is no longer enough. Fraud leaders must deploy a layered, orchestrated approach to fight fraud. We invite you to read up on the latest Gartner recommendations and Ekata is named as a Representative Vendor.

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Value of Transaction Risk API for Ecommerce merchants, marketplaces, payment processors, and others

Resources: Blog

How Stopping Fraud Early Can Increase Your Bottom Line

As the digital world continues to evolve, merchants are battling various types of fraud to protect both their customers and their bottom line. As fraudsters become more sophisticated and target businesses even earlier in the transaction process, merchants need to take a multi-layered approach to weed out bad actors and bad transactions. Learn about why identifying fraud early in the transaction process helps eliminate the less obvious fraud costs for many merchants.

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Contact an Expert

See how Transaction Risk API can increase revenue for your business. Contact us today.