Elevate Shopee's fraud in-house fraud machine learning model

When you are the top eCommerce app in Southeast Asia, you are bound to be a target for fraud. Whether by consumers taking advantage of coupons or fraudsters looking to exploit goods, you need to know which users are real and which are deceiving.

With Ekata’s verified global identity data, you can identify more real customers and reduce fraud. Want proof? We helped a well-known food delivery company to accept 25% more customers by leveraging Ekata’s machine learning model.

Is Shopee’s inhouse fraud model machine learning model able to help you to achieve this result?

At Ekata, we enable our customers to grow revenue by helping them to identify their real customers, giving them the customer experience they deserve. We could help to increase your revenue by:

  • Identifying and onboarding more good customers
  • Reducing chargebacks
  • Reducing promo abuse

In early 2021, Ekata enhanced our global data coverage and precision by improving name matching data for Indonesia and Malaysia. Find out more here.

Contact us for a free consultation to learn how Ekata can help Shopee to clear more good customers quickly during peak shopping periods like 11.11 or 12/12.

Made possible by the proprietary
Ekata Identity Engine™

Sophisticated data science and machine learning, the Ekata Identity Engine combines two proprietary datasets, the Ekata Identity Graph and the Ekata Identity Network. These datasets are built around core identity attributes that are transformed into unique and valuable insights that allows businesses to accurately make risk decisions about their customers.

See How it Works

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Over 2,000 Customers Worldwide

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About Ekata

 Ekata provides global identity verification solutions via enterprise-grade APIs for automated decisioning, and Pro Insight, a SaaS solution for manual review. Ekata’s product suite is powered by the Ekata Identity Engine (EIE), the first and only cross-border identity verification engine of its kind. It uses complex machine learning algorithms across the five core consumer attributes of email, phone, name (person or business), physical address, and IP, to derive unique data links and features from billions of real-time transactions within the Ekata proprietary network and the data licensed from a broad spectrum of global providers. Businesses around the world including Alipay, Microsoft, and The Hut Group leverage our product suite to increase approvals of more good transactions, reduce customer friction at account opening, and find fraud.


Check Mark Award-Winning Global Identity Verification Solutions

Check Mark 120% Retention Across over 2,000 Customers

Check Mark Cross-Border Verification Spanning 238 Countries & Territories

Check Mark Industry-Leading Customer Support

Key Benefits

Improve Authorization Rates

Improve Approval Rates

Verify more legitimate interactions to grow and retain your customer base.

Reduce Chargebacks

Catch more fraud to protect your bottom line.

Optimize Manual Review Queues

Optimize Manual Review Queues

Make faster risk decisions and approve more good transactions.

Sales Inquiries

Avoid Lost Revenue

Decline the fraudulent transactions while approving more good customers.