Category: Pro Insight

Read and learn about Ekata Pro Insight; an identity review solution to assess identity risk, approve good transactions and investigate fraud on a global scale below.

probabilistic identity matching

Ekata

A behind-the-scenes look into reason codes and how they fuel Pro Insight

Under the hood of Pro Insight is the Identity Engine, a key competitive differentiator across all Ekata products. But what exactly is it? A combination of sophisticated data science and machine learning, the Identity Engine combines two powerful and proprietary datasets. Our Identity Graph and Identity Network provide unique and valuable insights that allow businesses […]

3.28.2023
Online Shopping Identity Verification with manual review

Ekata

How Deep Linking Improves Manual Review Team Efficiency

Manual review tools are an essential component of fraud prevention and identity verification, enabling trained analysts to review individual transactions and identify any anomalies or red flags that automated systems may have missed. Unfortunately, integrating a manual review tool into existing workflows can be a challenging task, especially for teams lacking in dedicated technology and […]

3.24.2023
Trust and Safety in the Digital Marketplace

Ekata

The Importance of Trust (and Safety) in the Digital Marketplace

Building and maintaining trust is paramount to online marketplaces, which are often tasked with safeguarding the lives and property of their customers. Accordingly, the ramifications of losing that trust can be steep. In a 2021 PwC survey, 44% of consumers said they stopped buying from a company due to a lack of trust. People want […]

11.2.2022
Pro-Insight-Identity-Review

Ekata

New Updates to the Ekata Deep Link Builder

We’re very excited to share some new and exciting updates to our Pro Insight Deep Link Builder! Deep Link Builder allows Pro Insight customers to perform Identity Review and Merchant Review queries with zero development effort. Deep Link Builder allows for simple mapping to most eCommerce, order-management, or fraud systems to expedite manual reviews. The […]

6.3.2021
New Feature in Transaction Risk API Pro Insight: Network Risk - Ekata

Ekata

New Feature in Pro Insight: Network Risk

We researched and assessed the needs of our users to ensure this release would provide absolute value and are extremely excited that with the Network Risk panel, Pro Insight is now the only manual review solution that enables agents to investigate both the validity of identity elements as well as activity and usage patterns of […]

6.4.2020
Database Check

Ekata

How to Clean up your Database

Are you experiencing a situation where your database is starting to become useless because so many records are outdated? When an organization begins a database, typically of customers or clients, it is always with the great intention of staying organized and tracking of customer records. But like many organizations, you may have amassed thousands upon […]

11.25.2019
Pro-Insight-Identity-Review

Ekata

Pro Insight Reviews Orders Faster and More Accurately

It’s all about speed and accuracy these days. Consumers want their packages as soon as possible, and on the flip side, manual review agents need to review orders faster than ever before while balancing accuracy and efficiency. So as digital commerce continues to evolve and become more popular, it’s imperative to arm manual review agents […]

8.16.2019
Network Insights Volatility

Ekata

Gauge Identity Quality with Attribute Volatility - Ekata Pro Insight

Attribute Volatility – the number of times an attribute of an identity has changed in recent transactions Examples of the attribute volatility: The provided phone number has been seen with 27 different primary addresses, 32 different secondary addresses, 50 email addresses, and 81 IP addresses in the past 90 days The provided primary address has […]

5.17.2019
Network Insights: Merchant Popularity

Ekata

Ecommerce Fraud Prevention with Merchant Popularity - Ekata Pro Insight

Merchant Popularity – the number of merchants where an attribute has been seen in recent transactions In our Pro Insight solution, you’ll find the merchant popularity attribute located in the middle column of the network insights panel. The popularity attribute looks specifically at the number of merchants a phone number, primary address, and secondary address […]

5.15.2019

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