Category: Identity Verification

Ekata

Creating a Better Customer Experience with Probabilistic Data

Ekata offers what is called a probabilistic approach to risk with identity verification. This is different from traditional methods, which are more deterministic. The advantage to using a probabilistic solution is of scale, speed, and cost. Deterministic risk approaches are not only costly, but can result in poor customer experiences and business outcomes. So what […]

9.23.2021

Ekata

How a Probabilistic Approach to Know Your Customer Increases Efficiency

Original author is Kurt Weiss, Director of Enterprise Sales at Ekata Working in the identity verification space, I am often asked by financial institutions for information regarding our “email-to-name” coverage. While I’ll take any opportunity to boast about how Ekata’s 20+ years of data sourcing has created one of the most intelligent identity graphs […]

3.4.2021

Ekata

Data Update: Expanded Name Matching in APAC Region

Here at Ekata, we strive to consistently improve our global data coverage and precision. Data is vital to the success of your business, and is especially important when verifying identities. At the core of every identity is a name. Matching names has proven to be a challenge, given that there is no global standard for […]

1.27.2021

Ekata

Reliable Ekata API Performance for a Stress-Free Holiday Season

This holiday season, CNBC predicts online spending will reach $143.7 billion, a healthy 14.1% up from last year’s sales. Thanksgiving Day, Black Friday, and Cyber Monday sales alone are expected to hit double-digit growth from last year. What’s more, with six fewer days between Thanksgiving and Christmas this year, we expect even higher transaction volumes […]

11.21.2019

Ekata

The Future of Identity Verification in Regulated Marketplaces

It’s no great revelation that we live in an always-connected, on-demand society. Want a burger at 2 am? With a few taps on your phone, it’ll be at your door in 30 minutes. Working late and need someone to walk your dog? That, too, is just a few clicks away. The rise of marketplace apps […]

12.12.2018

Ekata

Data Update: For a Happy Christmas “Down Under” - Ekata releases Australian identity data

New data release: added 44+ million records to our Identity Graph including NEW Australian identity data and improvements in US and Canada business data As the holiday season quickly approaches, eCommerce fraud teams are gearing up for the busiest time of the year and here at Ekata, we are gearing up to help them fight […]

10.10.2018

Ekata

Reaching Stage 4 in Identity Verification Maturity yields significant ROI

In our newly launched maturity report, The State of Identity Verification in North America, Ekata commissioned a survey of 150 North American online merchants and lenders of varying sizes to evaluate their level of sophistication when it comes to identity verification. Identity verification is defined as the process and tools used by companies to ensure […]

9.25.2018

Ekata

How Online Merchants and Lenders Think About Identity Verification Today

Identity verification today Companies in the digital age are universally concerned about identity verification. A whopping 93% of companies in our survey consider identity verification to be a priority for their business. As fraud continues to grow in sophistication, companies must also adapt and respond to growing threats. With the availability of PII data and […]

8.28.2018

Ekata

See Through Promo Abuse with Identity Data

Offering new compelling promotions can be an incredibly effective way to acquire new customers, especially for companies whose customers offer a high lifetime value. This could take the form of free services (a free ride when you sign up for a rideshare company), steep discounts (take 50 percent off your first order), or referral rewards […]

7.24.2018