Category: eCommerce, Page 2
Read and learn about fraud prevention and identity verification in the eCommerce industry with the following articles and posts by Ekata, a Mastercard company.
A user-centric approach to ecommerce fraud prevention
Let’s strike a balance between digital fraud prevention and customer experience once and for all
Mastercard Cyber & Security Summit 2022: Roundtable Round-Ups
Cyber criminals know no borders; their modes and methods are ever-evolving. This is why collaboration should be an industry priority. We have just hosted the inaugural Mastercard Cyber and Security Summit in Australia, held in both Melbourne and Sydney. We invited industry professionals across ecommerce, financial services, fintech, and digital payments to come together and […]
What Do You Do When KYC Drives Consumers Away?
Intersekt, 2022 Ekata Roundtable In the days of brick-and-mortar locales, Know-Your-Customer (KYC) was a simple process; the customer was standing in front of you. You could even hold their hand as they opened an account, if you so wished. No one was frustrated by multiple captcha codes and biometric scanning requirements, abandoning the checkout process. […]
The Importance of Trust (and Safety) in the Digital Marketplace
Building and maintaining trust is paramount to online marketplaces, which are often tasked with safeguarding the lives and property of their customers. Accordingly, the ramifications of losing that trust can be steep. In a 2021 PwC survey, 44% of consumers said they stopped buying from a company due to a lack of trust. People want […]
Strike That Balance: Fight Identity Fraud, Provide Seamless Customer Experience
Intersekt Panel 2022 Asks: What Are the Trade Offs? “The bar has been raised – and expectations are even higher,” Mastercard’s Vice President of Digital Identity, Matt Bourne When it comes to seamless, immediate customer experience, consumers have been spoiled for some time now. Streaming services, car-share rides, or pizza delivery not up to scratch? […]
Is your Fraud Team Ready for the Holiday Season?
In Conversation with Ekata and Click Frenzy at Australia’s iMedia Online Retail Summit, 2022. If anyone knows the power of preparation ahead of a busy sales season, it’s Grant Arnott, the cyber-sale pioneer behind Click Frenzy. Ekata’s James Sibbick sat down with Arnott at the iMedia Online Retail Summit. Together, they asked the room: is […]
Optimizing Fraud Management in the Asia Pacific Digital First Economy
A discussion into the changing APAC digital landscape The Rise of the Digital Economy Here’s what we already know: the potential of the digital economy – the broad range of economic activities that use digitized information and technology to drive productivity growth – has been recognized for decades by numerous business leaders, innovators, researchers, and […]
Case Study: Reduced False Declines and Increased Monthly Revenue Through Ekata Risk Scores
While the approach to capturing fraud and false declines varies from company to company and from industry to industry, one thing is certain: implementing an end-to-end identity verification solution into your risk assessment model is essential (to reduce ecommerce risk). In this case study, Ekata performed a historical analysis on previous transactions accepted and declined […]
How Stopping Fraud Early Can Increase Your Bottom Line
As the digital world continues to evolve, merchants are battling various types of fraud to protect both their customers and their bottom line. As fraudsters become more sophisticated and target businesses even earlier in the transaction process, merchants need to take a multi-layered approach to weed out bad actors and bad transactions alike. Ekata’s latest […]